NSAC CAMPAIGN ‘22
National Finals ‘22: 5th Place in the Nation & AAF District 10 Jeanie Ruedy Best Presentation Team Award
Districts '22: First Place, Best Plans Book & Best Presentation
The Ask:
Create a campaign targeted towards college students (18-24-year-olds) who do not perceive Meta Quest 2 as an essential product for their college experience.
Objectives:
Prove that the Meta Quest 2 headset is the best product on the market for college students looking to explore VR for the first time.
Increase the number of college students interacting with Meta Quest 2 and, in doing so, reshape their perception of how Meta Quest 2 fits into their daily life.
Demonstrate how Meta Quest 2 assists in the process of discovering new perspectives and establishing new connections.
